38 loads (Contains approximately 38 loads as measured just below Bar 1 on cap. Dirt Out. Odor out. Low price. Cleans in cold water. Clothes longevity. Concentrated formula vs. formula as of 03/01/20. Contains no phosphate. www.tide.com. how2recycle.info. SmartLabel. Scan barcode with SmartLabel app for more info. Questions? 1-800-479-8433. For more ingredient information visit www.tide.com. Bottle made from 25% or more post-consumer recycled plastic. 100% Recyclable bottle.