Great taste...naturally™. These Jalapeno Jack chips have bold flavor and hearty crunch. They taste so great because they're made from all natural, real food ingredients, the finest potatoes, natural oils, and craft cooking methods. And they're backed by a commitment to sustainability like wind power, solar power, green building and biodiesel. Kettle Brand® Potato Chips: Simply great tasting, all natural potato chips made by a company that cares. Non-GMO Project Verified 0 Grams Trans Fat No Preservatives Made with All Natural Ingredients Certified Gluten-Free Kosher Parve