Bob's Red Mill® Creamy Wheat Hot Cereal. To Your Good Health®. -Bob Moore. Also known as wheat farina. Our creamy wheat hot cereal has been a "plead for more" favorite for many years. Smooth and satisfying, this wholesome cereal will fill you up and keep you going through the morning. It's low in fat and has no added sugar. When prepared with milk or formula, it's an easy to swallow cereal that infants love. You can see our quality! Bob's Red Mill is the most unique flour mill in the Northwest. We use stone grinding equipment to freshly mill whole grain products. Delight your family with whole grain goodness. Wholesome. Visit us at www.bobsredmill.com. For information and recipes, visit our website at bobs redmill.com.