Simply fresh invigorating menthol. Wow. You're hot! Wow that's some great looking hair you have. And we'll help you keep it that way - simple and manageable. No fuss, no muss, just one easy step. With Pert Plus, you get the perfect combination of shampoo plus conditioner. It rinses clean, so there's no build-up, and it's gentle enough to use everyday. And because Pert Plus is pH balanced, it works great even on color-treated or permed hair. Simple is Pert Plus for great looking hair. Made in USA.